Melvin on Seid: ‘He was always rooting for his players’

draft09rs0011Brewers general manager Doug Melvin’s last text from Bruce Seid was, naturally, about a ballplayer. Seid, the team’s amateur scouting director, was in Nashville watching a former Draft pick who was under consideration for a September call-up. 

“Jason Rogers crushing the ball,” Seid’s message read. 

On Tuesday, Melvin was stunned to learn that Seid, 53, had passed away of an apparent heart attack while visiting family in Las Vegas.

Later that night, Rogers doubled in his first Major League plate appearance.

“I pulled Jason aside and showed him that message,” Melvin said. “Then I sent an email to all the crosscheckers and to [special assistants] Dick Groch and Dan O’Brien, and Reid [Nichols, the farm director] and everybody that said, ‘This is really coming from Bruce, because if he was here, you would all be receiving an email that Jason Rogers got his first big league hit.’” 

He was remembered around baseball on Wednesday for that fierce dedication to his players, many of whom took to Twitter to express their admiration. 

“My heart hurts today [because] he world lost another great man,” said Josh Prince, Milwaukee’s third-round pick in the 2009 First-Year Player Draft, Seid’s first as scouting director. “A man of dignity, respect, honor and loyalty. Bruce Seid thank you for everything.”

“RIP Bruce Seid,” wrote 2013 second-rounder Tucker Neuhaus. “I wouldn’t be where I am today without this man believing in me.”

Seid was a 17-year veteran of the Brewers’ front office, a former fourth-round Draft pick of the Chicago Cubs who never made it to the Majors as a player but nonetheless impacted the league, and will do so for years to come as his picks continue to advance.

After stints as an area scout with the Padres and Pirates, Seid spent nine seasons in the same capacity for the Brewers. Among the players whom he drafted and signed were former top prospects Nick Neugebauer (second round, 1998) and Rickie Weeks (first round, 2003). Seid was promoted to West Coast crosschecker from 2007-08, then to the team’s top amateur scouting post after the Mariners hired Jack Zduriencik to be their GM.

Seid has directed the Brewers’ last six Drafts, which have netted five players currently on the active roster: Khris Davis, Scooter Gennett and Mike Fiers from the 2009 Draft, and Jimmy Nelson and Rogers from 2010. He also played a significant role as West Coast crosschecker in drafting Logan Schafer in 2008. 

Melvin gathered those six players outside the Brewers’ clubhouse Tuesday night to share the news of Seid’s passing.

Seid was visiting his 81-year-old mother and some other family members in Las Vegas at the time of his passing. Several days ago, he emailed Melvin asking to extend that visit.

Melvin, of course, agreed.

“I told him, ‘Bruce, you need to take time off and get away from the game once in a while,’” Melvin said. “He was always a guy who wanted to be at ballgames. Couldn’t wait to get to the next game or the next tournament. I’ll miss our conversations. Last week, we were on the phone for over an hour talking about players. He was always rooting for his players. The guy never stopped.”

Look for more reaction to Seid’s passing on this afternoon. 


Follow me on Twitter @AdamMcCalvy


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